Twitter (And Other Social Media): Our Ego-Inflation and Self-Promotion Device

Have you really thought about the nature of social media? Most of us use it. I've even praised it, but lately I have begun to really examine it and its use in my own life. We users of social media often forget that it has specific design characteristics whose purpose is perhaps not what we think.

For example, we have been fond of praising the ability of Twitter to allow us to connect with others. But is being "followed" or "following someone" a "connection?" Or, are we connected simply because the medium, in this case Twitter, has declared us connected? Connection, of course is in the words of the definer. We all have our versions of it, but I can't help but wonder if having former president Barack O'bama as a follower and on my followed list is truly a connection. In my thinking it's not. He and I have never exchanged a word. For all I know, a publicist is the one who made the decision of who ends up on his followed list. That certainly destroys in my mind any thought of authentic connection. If I really want to connect with someone, we certainly have to have more than a declaration from Twitter or a few brief word exchanges in the form of a Tweet. But is connection really the purpose of Twitter?

I really think the purpose, whether we Twitter users ever acknowledge it or not, is unabashedly self-promotion. It is one gigantic ego-inflation device where we can be someone and attempt to break out of our meager corners of the world and try to be a celebrity. Twitter's ego-inflation system is used by us to try to stir the world either up or in our direction. After all, in the United States, we currently have a "Tweeter-in-Chief" who knows too well about its ego-inflation abilities. He uses it as a blaring horn that declares for the world who he is and how great he is. Haven't we all felt a bit that same way when something we've posted on Twitter gets "retweeted" and "liked" many times? Our ego becomes a bit more inflated with each of these.

Perhaps we should give up the race for retweets and likes and more followers. After all, just the idea of these is truly more about us than we think. We wear these like medals. Some even like to remind others in their tweets just how many followers and unfollowers they have. If connecting with others were our true goal, it wouldn't be about the numbers of followers we have, nor would it be about how much of our Tweets echo about Twitterverse. It would be about the depth and authenticity of our relationships and discussions between other people in that world. Instead, we are prodded by this ego-inflation device to post in order to declare loudly what we want the world to see as us, but this "us" is simply a shadow in cyberspace.

What should we then do with Twitter? (Or Facebook, Instagram, etc. for that matter) I am not entirely ready to delete my accounts as Jaron Lanier recently argues in his book Ten Arguments for Deleting Your Social Media Accounts Right Now. That seems draconian to me at this point, but it is worth consideration. Instead, I am going to own up to what Twitter (and social media) is, as I've come to see it. I might even conduct some experiments with it. For example, instead of just playing by Twitter's rules of "retweet" and "likes," I might seek NOT to have my tweets liked and retweeted. It is said that our world does not like to have reality thrown back into its face, so why not use Twitter and other social media as a means to question its created reality? Why not be truly real and post what we really are thinking instead of seeking validation of others through their liking and retweeting of what we have to say? Also, since Twitter seems to be a powerful "self-promotion" device as well as a idea-promotion device, perhaps I can use it authentically in that manner?

Considering the American character, is it really a surprise that social media like Twitter is an American invention? We've long since liked self-promoting ourselves through our own exceptionalist beliefs. We historically throughout our past have had leaders talk about us being a beacon to the rest of the world, a light in a world of darkness. Twitter, no doubt, provides us with a personal mega-horn, or so we think, to shout "What's happening?" in our lives and in our worlds that we think might serve as a beacon for others. But have we really stopped to think, are we really reading all those "tweets" in our timelines? Is anyone reading them? Or if we're reading them, are simply looking for words that also validate our view of the world? Then, because we've chosen whom to follow, these words are like the words of so many cyber-sycophants, only telling us what we want to hear?

Let's perhaps be critically honest and sober about our social media and not get caught in the hype. Twitter is designed with specific characteristics that can make it, not about connecting, but about ego-inflation and confirmation of our own little worlds. It isn't about global perspectives; it's about promoting ourselves and creating the world we ourselves want.

Blogging Applications for Beginning Bloggers

For those school leaders just now venturing into blogging, you can easily use the web application offered by services such as Blogger, Edublogs, or WordPress. These apps will get your posts done, but if you are just starting to blog and want an application that might make the act of posting a blog a bit more painless, Microsoft's Live Writer and ScribeFire are two options to consider. Livewriter, which is available as a free download, and the App/Exyension Scribefire both give bloggers, and I would add first-time bloggers the tools to get started. I have used both of these apps and found them a practically "glitch-free" approach to blog posting. Both are availble for free as well.
Microsoft Livewriter

• Includes a blog post editor that allows you to see exactly what your post will look like on the web site.
• Works with multiple blog platforms. (I use it with Blogger.)
• Interface is quite familiar to current Microsoft product users.
• Save blog posts locally. (On Your Hard Drive)
• Extensive formatting control of text

Windows Liver Writer Interface

To get more information and download Windows Livewriter, check out the web site.
Windows Live Writer Web Site

ScribefFire
ScribeFire is a blog post composing app for use within FireFox, Google Chrome, Opera and Safari Browsers. While not as "featureful" as Live Writer, it is still fully functional, and for the novice blogger, it will do everything you need to do.

• Fully featured in sense that it will do just about everything you would want to do in a blog post: insert photos, insert YouTube videos, insert tables, etc.
• Interface has a simple layout that works right within your favorite browser.
• Font Choices and sizes along with basic text formatting

For more information on ScribeFire, check out their web site.
ScribeFire Informational Web Site

Both of these blogging apps are good, solid choices for the school leader just venturing into blogging.

5 Baby-Steps for Using Twitter to Begin a Personal Learning Network

“Social media has offered us a platform where we can learn from and with the smartest people we ‘meet’ from around the world, whenever we need to or are ready to go.” Scott McLeod & Chris Lehman The School Leader’s Guide to Social Media

Personal Learning Networks existed long before there was an Internet. I am perhaps showing my age, but my first “Personal Learning Network” used very little of the technologies we use now. It basically involved colleagues down the hall, perhaps a teacher or two in other buildings or other schools, and my yearly subscription to the English Journal. That learning network was rounded out by the occasional book title I picked up at the bookstore or at a conference. One summer that “Personal Learning Network” extended to other educators during a two-week participation in the National Writing Project at Appalachian State University. The connections made in those days were primarily face-to-face, through-the-phone, and through print. The quality of my “Personal Learning Network” then was as dependent upon my efforts to make connections then as it is now. Sharing with other teachers was a central part of that networking system too.

Many years later, educators now have at their disposal, the most powerful tools for developing and maintaining professional learning networks in history. Yet, many educators---principals, teachers, and superintendents---have yet to fully utilize these tools. Their “Personal Learning Networks” are globally-atrophied and non-vibrant because they either are afraid of engaging in using these 21st century tools of PLN creation, or they have convinced themselves that it is all a fad and will fade in a few years. While individual tools may come and go, the notion of “connecting with others, instantaneously and globally," is here to stay. Humankind has tasted the fruit of being able to interact with others globally with technology, and will only demand better tools and better ways of doing it.

For those school leaders who have not yet taken the plunge into the 21st century world of social media and “Globally-Vibrant Personal Learning Networks,” here’s  baby-steps to get you started today. No need to be afraid. Trust yourself and that natural, inner-thirst for wanting to learn, to guide you in taking your first steps in connecting with other educators globally.

Start by setting up a Twitter account. I realize even saying the word “Twitter” immediately sends some administrators, educators and other school leaders into fits of “near-profanity” and disgust. I can sympathize. After you have dealt with 15 incidents in one day of students and perhaps staff members using Twitter, or Facebook, in a less than acceptable manner, your view of the medium can be just a bit tainted. Still, Twitter, despite its “cutesy and dare I say less-than-dignified sounding name,” is the easiest social media tool to begin using. Besides, mention Facebook to some administrators, and they go into convulsions of disgust, so we won’t stretch it that far. Here’s some pointers in getting started with your “Personal Learning Network Development Program” using Twitter.

• Set up your Twitter account first. I would suggest finding a “Twitter-enthusiast” in your school, because I get there's just about one every school by now. Have them help you set up your account. Perhaps they can even suggest some educators you can begin following.
• Once your account is set up, begin simple. Respond to a few Tweets-of-Interest. Participate in a “Twitter Chat” such as #edchat, satchat, or #ncadmin. Don’t be afraid to join in and share your thoughts, but keep in mind the 140 character limit. This is actually good: hard to be long-winded when you only have so few words to do it. You can’t hardly show off that complicated vocabulary either. You have to think concisely and be direct. Over time, the more you Tweet, the more you will build what I call your “Twitter-stamina.”
• Occasionally, share out a “juicy quote” from your professional reading. The really good quotes are the ones others can’t help but reply to.  A “well-tweeted” quote will immediately get others to connect with you. Blast it out! See who responds.
• You can’t be a “lurker” for the rest of your life. Get out there in cyberspace and share. The currency of Personal Learning Networks are ideas. You have something to contribute, so get off your lurker-cushion and share how your school has solved a particularly thorny issue.
• Finally, when you hear the “social media horror stories” don’t react with a vow of social-media celibacy, after all, we don’t swear off phones when someone uses them irresponsibly, nor do we take a vow against writing when someone writes a threatening note. Realize that social media is a way to connect with others. Like all media designed for fostering connections, it can be used for good or ill.

As educators we no longer have to be stuck in the stone-age when it comes to developing and maintaining Personal Learning Networks. Every educator---teachers, principals, superintendents, college professors---can have a vibrant, global learning network. It’s time to take your first steps into the 21st century where social media tools make connecting easy.

Twitter Releases More Stable TweetDeck Update: No More Crashes!

TweetDeck crashes seem to be fixed with Twitter’s update to version 1.1. Earlier this week I posted that TweetDeck fans might want to wait before downloading and installing the new TweetDeck native Windows app. It constantly crashed when I used it on my Windows 7 64-Bit laptop, and it crashed on the Windows XP computer I used at work as well. As of today, I have installed the updated version that came out today and have not had any crashes. Still, there are some features from the old Air version I miss. Hopefully, Twitter will find a way to include them in their new desktop app. Here’s just a few that I and others have stated they would like to see included.

• The input Windows at the top of the screen is gone and is replaced with a button, that when clicked, a pop-up window appears. I personally liked the input window at the top and would like to see it placed there again. There are times when I need to look back at a Tweet as I am posting one. I can’t do that now because the pop-up input screen is in the way.
• There is no right-click menu. I miss this one, especially when I want to paste a link in a post. I have to resort to using Ctrl-V for pasting, but I suppose I can get used to that.
• The size of the columns and window are fixed and can’t be adjusted. I often adjusted the column sizes to fit the screen when I had multiple windows open for multiple apps. That’s not possible with the new fixed TweetDeck window and columns.
• Some have complained about not being able to customize the colors of the new TweetDeck interface. Honestly, I rarely used this feature, but we all like to personalize things, so I could understand some missing this feature.

New TweetDeck Screen

Ultimately, I am happy I can now run TweetDeck without it crashing every five minutes or so, but Twitter, needs to realize that besides stability, there were other features that made TweetDeck a fan of so many.